Claire’s botches social media response to plagiarism charges

The fashion jewelry retailer waited two days to respond to a blog post charging it with using an independent U.K. company’s designs.

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It wasn’t until Friday that Claire’s said anything about the matter, when the company posted this to its Facebook page: “Claire’s Stores, Inc. is a responsible company that employs designers, product developers and buyers, and works with many suppliers to provide innovative collections that bring customers all the latest fashion trends. As such, we take any allegations of wrong doing seriously. We are looking into the matters raised.” A shortened version went up on Twitter as well.

The messages weren’t received well, and Jenni Maley, a blogger at The Social Penguin who has written about the Claire’s/Tatty Devine case, says she also wondered, “Is that it?”

“The response is a stiff corporate apology that appears to dismiss the concerns expressed by their consumers,” she says.

Other experts agreed that it probably won’t help Claire’s to salvage its bruised reputation.


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