Focus groups show workers expect an uncluttered homepage that requires no scrolling
Your employees demand a clean, white homepage, with absolutely no scrolling. This is a fact, supported by dozens of employee focus groups, at dozens of leading and medium size organizations in North America.
I’ve heard the argument too many times, by too many pundits and design and usability experts, that there is nothing wrong with a scrolling homepage. Among the many intranet design fallacies:
Let me state unequivocally that my assertion is absolutely correct, in North America. If your organization has a majority of employees that want a scrolling homepage, you’re not only in the minority, you may be unique. However, although my research in Europe and other geographies is more limited, I would be shocked to learn that employees in France, Germany or New Zealand vastly differ in their basic information and knowledge retrieval needs (separate of content and culture itself) than those in the United States (although my company, Prescient Digital Media, has a number of clients in France, and they don’t want a scrolling homepage).