How to communicate with a diverse, global group of employees

Follow this sound advice to help your messaging land—regardless of linguistic or cultural differences.

Ragan Insider Premium Content
Ragan Insider Content

Communicating with a diverse, global audience is the messaging equivalent of walking a high wire while eating a bowl of noodles.

It can be difficult, messy, confusing and downright scary. Dangerous miscommunication lurks with every step, and there are endless opportunities to fall flat on your face—after a precipitous plunge.

How can you ensure that your news doesn’t confuse and that your multicultural messaging transcends rather than offends? Take these precautions before communicating with a global audience of employees.

Experts’ guidance for clear, cross-cultural comms

Malin Teles knows a thing or two about communicating to an international crowd. The communications manager at EGGS Design, who was born in Sweden but has been Brazil-based since 2011, recommends meticulously translating marching orders into colleagues’ preferred language, but also to amend copy as needed to ensure cultural clarity. She also offers these tips:

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.