Even though people discuss the importance of choosing the best words for every tweet and bio on Twitter, paying attention to exactly how we can use these carefully chosen keywords is the second half of the equation.
Because Bing and Google now count tweets, Facebook posts and other social media activity in their search results, search engine optimization is more important than ever before.
The SEO’d Twitter profile
The bio is the starting point to any successful profile. Incorporate as many keywords as possible here, because Google will sometimes use the bio portion of a profile as a description when a profile shows up in search results. Use the best keywords available by creating a list of specialties or services.