How to manage your COVID-19 response

The rapidity of digital news and the unique effects of novel coronavirus have upended the business world. Top leaders share best practices for communicating through the ups and downs.

Ragan Insider Premium Content
Pitching non-coronavirus stories

The effects of the COVID-19 pandemic are being felt far and wide.

As businesses close down and governments urge citizens to stay home, communicators in all sectors are being tasked with a crucial role. They must keep stakeholders informed, help assuage fears but encourage bold action when necessary.

It’s a balancing act that highlights the essential value of the communications role and could forever change business operations in many industries.

Ragan Communications and PR Daily will conduct a special day of learning, Crisis Communcations Virtual Conference: Managing Communications Through the Coronavirus, to help communicators prepare for the unprecedented challenges they face as this crisis moves across the globe.  It’s a daylong event during which PR pros and in-house communicators can hear from the industry’s experts without leaving their homes.

Learn from speakers including:

Register here for the virtual conference.

Why comms are vital

How can PR pros and communicators rise to meet this challenge?

One important aspect will be offering content on social media to educate and connect audiences and to combat misinformation.

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.