Visual & Video Communications Infographic: 23 essential YouTube stats for communicators Is YouTube the right or wrong channel for your next message? Here are some figures to help you analyze your online video options. By Ted Kitterman@tedkitkatJan. 31, 2020 SHARE YouTube is the No. 1 online video site—and an increasingly popular social media site as well.That means it shouldn’t be ignored by communicators looking to make a splash or stretch limited resources. To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.