Infographic: B2B content marketing trends for 2015
B2B content marketers say measuring content’s effectiveness will be their priority in 2015, and more than half plan to increase their content marketing budgets. What’s on your agenda?
Seventy percent of B2B content marketers are creating more content than they were a year ago, but only 21 percent say they’re successful at tracking its return on investment, an infographic from Uberflip reports.
The infographic describes what B2B content marketers are doing now, and what they’re planning for 2015. Now:
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