How much time do you spend on social media? If you’re about average, you probably devote a couple of hours a day to your favorite platforms.
This infographic from Famemass offers insights into how users use their social media apps and what topics keep them engaged.
Facebook sees the longest average use time, at 58 minutes per day. Instagram (53 minutes) and YouTube (40 minutes) come in second and third, respectively.
The infographic lists a few key topics for keeping people engaged:
- Staying up to date on the latest news
- Keeping in touch with friends
- Finding entertainment
To see more about how consumers use social media platforms, consult the full infographic.