Social media has changed the way journalists write and distribute their stories.
Is your PR strategy keeping up?
You don’t want to tell your client you couldn’t land coverage because your media relations tactics are outdated. To spare yourself that humiliating conversation, take a look at this infographic from Edelman Berland, News Whip and Muck Rack. It illustrates how journalists are changing their reporting, and what you can do to ensure your stories get published.
Here are a few of the infographic’s findings: