Infographic: Why people share content online

People share content that reflects their personalities. Here’s how your organization can determine whether that blog post will go viral or stay in the shadows.

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Why do people share content online?

Sixty-three percent of people say they share content because it reflects their identity, an infographic from says.

If you want people to share your organization’s content, you must create content in line with not just your organization’s identity, but that of your customer.

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