CD October 23, 2020: Linking executive pay to DE&I; Tips for supporting workers with disabilities; Leadership tips for easing COVID-19 anxiety; and more

QUOTE OF THE DAY

“Facts do not cease to exist because they are ignored.” –Aldous Huxley


COVID-19 UPDATE

  • At the time of reporting, The New York Times showed 8,455,282 cases of COVID-19 in the U.S. to date and 223,023 deaths. Bing’s COVID-19 Tracker reported 8,498,360 cases of COVID-19 in the U.S. and 226,314 fatalities.
  • The single-day increase of COVID-19 in the U.S. set a record, rising by 77,000 in one day. The CDC reports that cases are rising in 75% of the country.
  • Millions of Europeans are bracing for tougher restrictions as cases rise across the continent.

Here are the top stories from our Crisis Communications Newsletter for the week ending Oct. 23:

Are you linking executive pay to DE&I performance? Here are some of the companies that have set DE&I targets and promised to hold leaders accountable, including Starbucks and Wells Fargo. Both brands have had public missteps around race and inclusion in the last several years, with Starbucks closing thousands of locations for diversity training and Wells Fargo’s leader apologizing for comments made about a perceived lack of qualified Black candidates for corporate roles.

How are you supporting workers with disabilities? Here are some tips for ERGs and other resources that can improve this important area of inclusivity within your organization.

Leadership is key for combating COVID-19 burnout and anxiety. A new study says that leaders who can demonstrate attentiveness to employees’ emotional needs and unite them around a common purpose can help to reduce COVID-19 stress. The model of “servant leader” is one that will offer the best results.

United Airlines to test a digital health pass to help global air travel rebound. The effort comes as COVID-19 cases are on the rise and an ongoing economic slowdown threatens to drag many companies under. Airlines have warned that without immediate action, more furloughs or job cuts will be necessary.

GM says it will proceed with Nikola partnership. The electric truck company has been under scrutiny after a report claimed it falsified reports of its technological ability and readiness. GM is willing to continue to with the relationship, a move that has buoyed Nikola’s stock price.

Yahoo reported:

“Right now we are going forward,” Mark Reuss, GM’s president, said in a Bloomberg TV interview taped Oct. 16. In what he called “the exciting piece” of those discussions, Reuss said GM plans to share hydrogen-fuel-cell technology developed with Honda Motor Co. with Nikola for use in both a pickup and big-rig trucks.

Do you have policies on employees traveling during the holidays? If you have in-person workers, you should consider addressing holiday travel plans now, especially as case counts rise across the U.S. Here’s how some business leaders are handling this issue.

How can you work with health care reporters during a global pandemic? Not every story has to touch on COVID-19, but you must be more precise and accurate with your pitch than ever before. Here’s what health care reporters need right now.

Get reporters’ attention with a virtual press event. Here are some lessons from a promotional campaign that accompanied this year’s Preakness horse race.

Dropbox to become a “virtual-first” company. The technology outfit, which offers collaboration and file sharing tools, says employees will now work remotely most of the time. Moving forward, employees will be called into the office occasionally for collaboration and team-building.

CNN reported:

“Folks doing individual daily work, that happens from home or from co-working spaces,” said Melanie Collins, vice president of people. “[Dropbox Studios] are really explicitly for things like strategy setting, team building, community events, leadership development training.”

Zoom is adding live event capabilities. The platform will offer a premium service for running your virtual conference in the U.S. The service will be available worldwide in 2021.

COVID-19 is changing everything—including how we write. Here’s how one study shows that technology is more likely to play a role in your writing process during and after the COVID-19 crisis.


Special Report

How is social media organized, viewed and budgeted at your company? Is your team similar to industry norms? Download the latest report from the Institute for Public Relations and Ragan Communications to chart the career trajectory for social media professionals.

Virtual Conference Alert

What’s next for the communications discipline? In a time of constant change—accelerated by the COVID-19 crisis and the proliferation of remote work—what strategies, tools and skills will be essential for future success? Learn all about how communicators can define their voice and build for the future by joining our Future of Communications Virtual Conference Nov. 10-11.

Join our Crisis Leadership Network

Ragan’s Crisis Leadership Network is the resource you need before, during and after the crisis. As a board member, you have access to all back issues of this newsletter—as well as research, data, case studies, checklists, tip sheets, articles and other resources—plus a peer-to-peer discussion board and an all-access pass to the annual Crisis Management Conference.

Sponsorship/Advertising Opportunities

Contact our sponsorship team at sponsorship@ragan.com with sponsorship and advertising inquiries.

Pitch Us

Have a great story to share about crisis communication or your own take on current best practices? Contact Editor Ted Kitterman at TedK@ragan.com.

 

QUOTE OF THE DAY

“Facts do not cease to exist because they are ignored.” –Aldous Huxley


COVID-19 UPDATE

  • At the time of reporting, The New York Times showed 8,455,282 cases of COVID-19 in the U.S. to date and 223,023 deaths. Bing’s COVID-19 Tracker reported 8,498,360 cases of COVID-19 in the U.S. and 226,314 fatalities.
  • The single-day increase of COVID-19 in the U.S. set a record, rising by 77,000 in one day. The CDC reports that cases are rising in 75% of the country.
  • Millions of Europeans are bracing for tougher restrictions as cases rise across the continent.

Here are the top stories from our Crisis Communications Newsletter for the week ending Oct. 23:

Are you linking executive pay to DE&I performance? Here are some of the companies that have set DE&I targets and promised to hold leaders accountable, including Starbucks and Wells Fargo. Both brands have had public missteps around race and inclusion in the last several years, with Starbucks closing thousands of locations for diversity training and Wells Fargo’s leader apologizing for comments made about a perceived lack of qualified Black candidates for corporate roles.

How are you supporting workers with disabilities? Here are some tips for ERGs and other resources that can improve this important area of inclusivity within your organization.

Leadership is key for combating COVID-19 burnout and anxiety. A new study says that leaders who can demonstrate attentiveness to employees’ emotional needs and unite them around a common purpose can help to reduce COVID-19 stress. The model of “servant leader” is one that will offer the best results.

United Airlines to test a digital health pass to help global air travel rebound. The effort comes as COVID-19 cases are on the rise and an ongoing economic slowdown threatens to drag many companies under. Airlines have warned that without immediate action, more furloughs or job cuts will be necessary.

GM says it will proceed with Nikola partnership. The electric truck company has been under scrutiny after a report claimed it falsified reports of its technological ability and readiness. GM is willing to continue to with the relationship, a move that has buoyed Nikola’s stock price.

Yahoo reported:

“Right now we are going forward,” Mark Reuss, GM’s president, said in a Bloomberg TV interview taped Oct. 16. In what he called “the exciting piece” of those discussions, Reuss said GM plans to share hydrogen-fuel-cell technology developed with Honda Motor Co. with Nikola for use in both a pickup and big-rig trucks.

Do you have policies on employees traveling during the holidays? If you have in-person workers, you should consider addressing holiday travel plans now, especially as case counts rise across the U.S. Here’s how some business leaders are handling this issue.

How can you work with health care reporters during a global pandemic? Not every story has to touch on COVID-19, but you must be more precise and accurate with your pitch than ever before. Here’s what health care reporters need right now.

Get reporters’ attention with a virtual press event. Here are some lessons from a promotional campaign that accompanied this year’s Preakness horse race.

Dropbox to become a “virtual-first” company. The technology outfit, which offers collaboration and file sharing tools, says employees will now work remotely most of the time. Moving forward, employees will be called into the office occasionally for collaboration and team-building.

CNN reported:

“Folks doing individual daily work, that happens from home or from co-working spaces,” said Melanie Collins, vice president of people. “[Dropbox Studios] are really explicitly for things like strategy setting, team building, community events, leadership development training.”

Zoom is adding live event capabilities. The platform will offer a premium service for running your virtual conference in the U.S. The service will be available worldwide in 2021.

COVID-19 is changing everything—including how we write. Here’s how one study shows that technology is more likely to play a role in your writing process during and after the COVID-19 crisis.


Special Report

How is social media organized, viewed and budgeted at your company? Is your team similar to industry norms? Download the latest report from the Institute for Public Relations and Ragan Communications to chart the career trajectory for social media professionals.

Virtual Conference Alert

What’s next for the communications discipline? In a time of constant change—accelerated by the COVID-19 crisis and the proliferation of remote work—what strategies, tools and skills will be essential for future success? Learn all about how communicators can define their voice and build for the future by joining our Future of Communications Virtual Conference Nov. 10-11.

Join our Crisis Leadership Network

Ragan’s Crisis Leadership Network is the resource you need before, during and after the crisis. As a board member, you have access to all back issues of this newsletter—as well as research, data, case studies, checklists, tip sheets, articles and other resources—plus a peer-to-peer discussion board and an all-access pass to the annual Crisis Management Conference.

Sponsorship/Advertising Opportunities

Contact our sponsorship team at sponsorship@ragan.com with sponsorship and advertising inquiries.

Pitch Us

Have a great story to share about crisis communication or your own take on current best practices? Contact Editor Ted Kitterman at TedK@ragan.com.

 

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