Pinterest rolls out measurement tool for brands

How well are those pins performing? Now you don’t need to rely on third-party apps or guesswork.

Ragan Insider Premium Content
Ragan Insider Content

Here’s how Pinterest described it in a blog:

Prior to today’s announcement, Pinterest page owners relied on third-party apps, such as Pinfluencer, for measurement data. However, these apps continue to offer deeper insights into audience behavior.

Pinterest explained how to access the analytics tool in its blog post on Tuesday.

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.