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OPENING KEYNOTE
The Simple psychology behind click-bait and how to create infinitely engaging content

Check out his videos here.
Andrew Davis

All the things that are wrong with your video (and how to fix them)
Justin Allen

Want to algorithm-proof your social media strategy? Put your audience first
Emilie Soffee

Sense of belonging: On communities and influencer engagement
Brycie Jones

Lightning Talk by OneMagnify: Drive profit by connecting sales teams and executives using secret Facebook groups
Jeff Hupp

The human side of social media: Tailor efforts to platforms and people
Bentley McBentleson

Empower employees to boost customer satisfaction - and your brand - online
Kirsten Hamstra

Why (and how) employees should be at the [heart emoji] of your social media strategy
Beatrice Kennedy and Michael Caster

Use social customer care to win brand loyalists, even during a crisis
John Young

Stand out from the noisy crowd: Best practices from brands on Twitter
Laura Pacas and Greg Galant

How data and authenticity can create winning social media content
Kevin Goddard

Make the most of the influencer revolution to increase your audience reach and impact
Holly Nielsen

CLOSING KEYNOTE
 Brand loyalty cannot be bought: Use storytelling to change how people view your brand
Brittany Brown