Presentation Handouts For: Y22WWCV

Thank You

Thank you for attending Ragan & PR Daily's Writing Certificate Course for Communicators, moderated by Brian Pittman, Manager of Strategic Programming, Ragan Training and PR Daily.

Below are the slide decks from the presentations, homework assignments, and bonus classroom materials. Click here to view our event slides with additional awards, events and council information.

Materials are intended for attendee use only. Please do not distribute.

We encourage you to bookmark this page, or save the website URL, for future use.

Wednesday, March 2, 2022

Week 1: Powerful Principles

STYLE
Principles of More Powerful Writing in Communications slides

View Week 1 webinar here.

Light Homework:

Wednesday, March 9, 2022

Week 2: Persuasive Writing

CONTENT

The Art and Science of More Persuasive, Creative and Inclusive Copy Douglass slides

Guest: Keisha-Gaye Anderson, Senior Director of Marketing and Communications, The Jed Foundation

View Week 2 webinar here.

Light Homework:

Wednesday, March 16, 2022

Week 3: Application & Practice

APPLICATION

Tying It All Together: Effective Rewriting, Editing and Storytelling Strategies Ylisela slides

View Week 3 webinar here.

Additional Reading and Resources: