Please note:
Files are not available for all presentations and all speakers. Materials are intended for attendee use only. Please do not distribute.
Pre-Conference Workshops
Break into online video without breaking the bank
Vincent Rhodes
The communications audit: Do I really need to do one?
Jim Ylisela
Beat writer's block: Breakthrough creative processes to inspire, transform and accelerate your writing
Mary Olivieri
Day 1
Track 1 - INTERNAL COMMUNICATION BEST PRACTICES
Opening Keynote
Forego the familiar: Let's talk about the real risks of modernizing communications
Becky Graebe
Become the strategic go-to: Five steps to plans that put communications in charge
Shelley Frost
How measurement is helping UPMC's engage their diverse workforce
Luz Betancourt
How Bayer moved its people into a new, open culture: The 4C's of change communications
Mary Lou Panzano
Fire up your workforce! Six steps to employee engagement
Tina Davis
Unlock Impossible: Liberate your love of words and prepare to be amazedÂ
Mark Buchanan
Track 2 - WRITING AND EDITING BEST PRACTICES
BONUS BREAKFAST SESSION SPONSORED BY Newsweaver
Jeremy Salah
No donuts needed: Engage and motivate employees with your communications instead
Susanne Frame
Create compelling copy: The secret, yet simple approach to nailing it quick
Mary Olivieri
How to take the "corporate" out of corporate communications
Erin Robinson-Lis
Do more with less: How Omaha Public Power produces multi-purpose content
Paula Lukowski
Day 2
Track 1 - INTERNAL COMMUNICATION BEST PRACTICES
No tech, no time, no tools: Communicate with a dispersed, non-wired workforce
Kimberly Trubiro
Game of inches: Doing the little things to prepare for a crisis
Michael Richards
Closing keynote
7 ways to make sure you're relevant five years from now
Steve Crescenzo
Track 2 - WRITING AND EDITING BEST PRACTICES
BONUS BREAKFAST SESSION SPONSORED BY RedEApp
Hannah Beasley
Let's talk about text, baby: Create communications that people actually want to read
Download the session handouts:
Comms Plan Template
Writing examplesÂ
W. Aaron French
From executive communications order-taker to essential business partner: Beyond speechwriting
Shawn Bannon