How to Master Your PR Content Mix for AI Search
1-2 p.m. ET

Public Relations • Digital Marketing • Brand Storytelling • Content Marketing • Corporate Communications • Executive Communications • Social Media • Content Creation • Strategic Communications
AI search is changing how brands are discovered and trusted, and press releases are an important part of the equation. But to earn sustained visibility in AI-driven search results, you need to think beyond individual announcements and design an always-on ecosystem of content assets that work together to signal authority, credibility, and clarity.
Join us on Feb. 12 for this FREE webinar where Noah Greenberg, CEO at Stacker, and Michael Lamp, chief digital & social officer at HUNTER PR, will explore how press releases, corporate newsrooms, FAQs, thought leadership and earned media reinforce one another to fuel AI discovery and citation, and how you can publish more strategically without creating more work.
You'll learn:
- How press releases function as the anchor asset in a broader AI-search-ready PR content stack.
- Which owned and earned content formats most effectively reinforce AI visibility and citation, and why.
- How to create consistency across PR content so AI engines encounter clear, corroborated signals instead of fragmented messaging.
- How to leverage the SOAR Content Framework for maximum visibility and citations in AI search.
- And much more.
Top reasons to attend this webinar
- It’s FREE.
- You’ll receive all the slides and handouts.
- You’ll get access for you and your entire team to watch.
- You’ll have access to the recording for 12 months.
PRESENTERS
CEO—Stacker Noah Greenberg is CEO of Stacker, a two-time Inc. 5000 award winner and a fast-growing media technology company rethinking how brands and publishers connect. Under his leadership, Stacker has built a new model for earned reach by integrating brands’ high-quality editorial content with a vetted network of trusted news publishers across the U.S. More than 3,000 news outlets rely on Stacker to enhance their coverage, while leading brands, nonprofits and institutions use the platform to amplify research and insights at scale. Before founding Stacker, Greenberg led publisher partnerships at Graphiq, a semantic technology company later acquired by Amazon. He was named to Forbes’ 30 Under 30 Media list in 2018 and holds a degree from the University of California, Santa Barbara. Advisor, Ragan's Center for AI Strategy —Chief Digital & Social Officer, HUNTER After joining HUNTER in 2008, Michael specialized in traditional PR before establishing the Social & Digital Media Group in 2011 which he grew into a team of 25. As HUNTER’s Chief Digital & Social Officer, Michael now oversees the entire Digital Group, providing ongoing counsel and acting as the lead architect of client digital strategies. Michael excels at elevating PR programs with social campaigns that earn consumer attention across every conceivable channel. He’s led digital campaigns for some of the world’s most recognizable brands, including TABASCO, Diageo, Johnson & Johnson, 3M, Kraft and countless others. In 2018, Michael was named to PRSA New York’s 15-Under-35 List, an annual industry award that recognizes emerging talent in the Greater New York area.
About Notified
As the only technology partner dedicated to both investor relations and public relations professionals, Notified helps you control and amplify your corporate narrative. It’s fully integrated PR and IR platforms streamline every step — whether it's reaching the right media, press release distribution, and measurement or designing new IR websites, managing investor days, earnings releases, and regulatory filings. Connecting both worlds, GlobeNewswire is one of the world's largest and most trusted newswire distribution networks, serving leading organizations for over 30 years. Together, Notified empowers communicators to inform a better world.
Notified is an affiliate of Equiniti Group Limited (EQ)
WHO SHOULD ATTEND?
You should attend this FREE webinar if you spend at least a quarter of your time in any of these areas:
Public Relations • Digital Marketing • Brand Storytelling • Content Marketing • Corporate Communications • Executive Communications • Social Media • Content Creation • Strategic Communications
[email protected] or by calling 800-878-5331.
