Threat Management: Preparing Your Comms Team for Crisis and the Spotlight

Thursday, July 17, 2025
1‑2 p.m. ET
In partnership with
Partner logo

Internal CommunicationsEmployee CommunicationsExecutive CommunicationsHR CommunicationsCorporate CultureStrategic CommunicationsGlobal CommunicationsEmployee EngagementDigital WorkplaceEmployee Experience

Your brand’s reputation can shift in a single news cycle or social post. Threats are no longer limited to physical security or IT breaches; they now span misinformation, online activism, coordinated smear campaigns and dark web chatter. How can your communications team stay ahead, stay informed and stay ready?

Join us on July 17 for this FREE expert-led webinar where we explore how communications, legal, data and executive teams can align to monitor, detect and respond to threats before they escalate. This session will go beyond buzzwords and headlines to break down actionable frameworks, tools and real-world case studies. You’ll learn:

  • How to proactively monitor threats using social listening and dark web insights.
  • The essential roles within a modern threat response team (and how to activate them).
  • Where communications and legal intersect — and how to collaborate effectively.
  • How top brands evaluate and partner with external threat management providers.
  • What United Healthcare’s recent headlines reveal about what could happen next.

Top reasons to attend this webinar

  • It’s FREE.
  • You’ll receive all the slides and handouts.
  • You’ll get access for you and your entire team to watch.
  • You’ll have access to the recording for 12 months.

PRESENTER

Jeff Lutz
Jeff Lutz

SVP of Reputation and Influence Hart

Jeff Lutz is the SVP of Reputation and Influence at Hart, a brand transformation agency based out of the Midwest. With two decades of experience in public relations, Lutz is a seasoned strategist specializing in brand reputation and crisis management for high-profile organizations and leaders. An active professional athlete, he brings a unique, high-performance mindset to navigating pressure, adapting quickly and staying focused when the stakes are highest. His work is grounded in trust, precision and a deep understanding of how to guide brands through moments that define their future.

Garret Gordon
Garret Gordon

National Account Manager & Commercial PartnershipsOnclusive

Garret Gordon brings over 10 years of experience at the intersection of marketing and technology, with a strong focus on social listening and media monitoring. Throughout his career, he has partnered with more than 100 companies, ranging from fast-growing startups to global enterprises, to help them better understand their audiences, manage brand reputation, and drive impactful PR and marketing strategies. Gordon is passionate about turning data into actionable insights and empowering communications teams to make smarter, faster decisions.


Moderator: Jon Minnick, Special Projects Manager & Awards Show Producer, Ragan Communications and PR Daily READ BIO

Onclusive

About Onclusive

Onclusive is a world leader in media intelligence technology and services dedicated to supporting PR, Communications and Marketing professionals. It delivers leading-edge innovation, human expertise and unmatched media reach in a suite of media management, monitoring and analysis solutions that support every stage of the communications cycle. Its unified platform and services enable customers to make fast, accurate, data-driven decisions about their communications and marketing strategies, allowing them to prove and improve their value.

WHO SHOULD ATTEND?

You should attend this FREE webinar if you spend at least a quarter of your time in any of these areas:

Internal Communications • Employee Communications • Executive Communications • HR Communications • Corporate Culture • Strategic Communications • Global Communications • Employee Engagement • Digital Workplace • Employee Experience

REGISTER NOW

For questions, please contact customer service at

[email protected] or by calling 800-878-5331.