Want a prominent seat in the meeting room? Figure out the nomenclature, and collaborate with the bean counters on identifying and tracking which metrics matter most to them.
PR students at universities around the country are involved in running their own agencies, and like every other business, have been forced to adapt to a global pandemic.
Here’s how one industry leader tries to remain grounded—and lessons she takes from others in her community—in a time of unparalleled disruption and uncertainty.
Here are the top stories from the PR and marketing world. Plus,
how to create a social media press kit, nefarious job interview questions to know, a day in the life of Affect's Jen Dobrzelecki, and more.
