CONTENT MARKETING

Infographic: A checklist to review once your blog post is published

You’ve done the research, writing, fact-checking and final editing, and you’ve uploaded your hard work to your website, but hold the confetti. You’ve still got some work to do.

MARKETING

How marketers are wooing consumers with augmented reality

Many organizations are using the technology to give people a glimpse into the future—or, for museums and such, the past—to inform and to guide purchasing decisions. Is yours?

WRITING & EDITING

4 writing lessons from Deadspin

The alternately beloved and reviled website has been gutted, but its legacy of withering snark and bold commentary offers timeless lessons for writers of all stripes.

THE WORKPLACE

11 productivity tips for remote workers

Establish a quiet workspace, fastidiously track your time, celebrate small wins, and be proactive about minimizing distractions.

INTERNAL COMMUNICATIONS

3 ways to measure your internal podcast’s impact

Set measurable, meaningful objectives, and present substantive results to win executive buy-in.

EXECUTIVE COMMUNICATION

How your last slide can leave a lasting impression

The final image or text, on the screen until everyone as left the room, can make your overriding message indelible or afford audience members a chance to connect with you later.

WEBSITES

Why and how you should be using pop-ups

Yes, they’re annoying—but they work. Here are statistics about their efficacy, as well as tactics to get the most pop for your investment.

RAGAN AWARDS

Late deadline: Ragan’s Top Women in Communications Awards

This Friday, Nov. 15, is your last chance to nominate yourself or your inspirational female colleagues. Start your entry now!

WRITING & EDITING

7 key insights for consistently publishing your blog

Passion is important, but so are inertia, a workable format and knowing when to stop tinkering.

THE WORKPLACE

We need you! Survey benchmarks comms salaries and benefits

A Ragan survey on compensation and culture will enable communicators to see how they fare industrywide. Plus, there are perks for participants.

MEDIA RELATIONS

4 tactics for successful pitching

Relevance and personalization are crucial to your email’s efficacy, but without a striking subject line—and maybe some social media schmoozing—it’s bound for the trash bin.

CONTENT MARKETING

Why PR and marketing pros should still blog

Some say blogging is passé, but compelling content still offers big benefits to organizations.