Reporting on the run from Facebook

How 30 communicators who didn’t know each other cranked out team coverage of Ragan’s Facebook conference.

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Here was my crazy idea: Those attending Ragan’s internal communications conference at Facebook could stay an extra day, and under a tight deadline, write story packages, with photos, about the event they had just attended 

Remarkably, 30 people signed up. 

I called Eileen Ryan, a longtime Chicago photographer who works with us at Ragan Consulting Group, and enlisted her help. I told her I had no idea how this would go, and that it might be a disaster. Elaine said it sounded like fun.  

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