PR SafeAuto hits PR jackpot with jingle contest The auto insurer’s ‘Do the Jingle’ promotion has racked up hundreds of thousands of votes and made SafeAuto a search engine powerhouse. By Matt WilsonFeb. 18, 2013 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.