Writing & Editing Six writing lessons from William Zinsser Tips from the influential teacher and author of ‘On Writing Well,’ who died this week. Cut adjectives and adverbs. Keep it simple. By Russell Working@byworkingMay 15, 2015 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.