Brand Journalism for the Influential Communicator

How to plan, create and manage great content in the digital age

#raganBRANDJO
Sept. 12: Clearwater, Florida

AGENDA PRESENTER WHO ATTENDS Locations REGISTER NOW

Organizations are the new publishers. Communicators are now using brand journalism techniques to reach customers, consumers and employees. They're attracting better media attention with great stories told in multiple formats, not stodgy press releases. Are you ready to become a brand journalist? Join Nick Lanyi for this hands-on, one-day workshop.

You’ll learn how to:

  • Create a "newsroom mentality" to identify important stories, tell them creatively and deliver them to all audiences
  • Improve communication in every part of your organization
  • Lead the way with stronger writing, headlines, video and infographics
  • Develop an editorial structure and process that turns you into a communications counselor
  • Meet your many audiences where they live by delivering content on all your channels
Don’t miss this unique opportunity!

One location to choose from:

Sept. 12: Clearwater, Florida

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PRESENTER

Nick Lanyi

Media relations and crisis communications expertRagan Consulting Group

Nick Lanyi is an affiliate consultant with Ragan Consulting Group. As a media relations and crisis communications expert, Lanyi led the public affairs practice in the Washington, D.C., office of global public relations agency Porter Novelli from 2013 to 2015, and previously served as managing director at public affairs boutique LMG Inc. He spent 15 years as an award-winning reporter, financial journalist and freelance writer.

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WHO SHOULD ATTEND?

If you work in:

Public Relations • Media Relations • Marketing • Internal Communications • Website Content
Production • Executive Communications

LOCATION

Sept. 12: Clearwater, Florida

This workshop is being held at:
Step Up for Students
Jupiter Room
1901 Ulmerton Road
Clearwater, FL 33762

REGISTER NOW

SPONSORSHIP OPPORTUNITIES

Join us as an event sponsor and meet your target audience, showcase your products, present thought leadership, generate leads and boost your brand.

Here are a few opportunities we offer:

  • Exhibitor booths
  • Speaking sessions on the main agenda
  • 10-minute lightning talks
  • Networking cocktail receptions
  • Bonus breakfast or lunch sessions
  • Small group dine-arounds
  • Track sponsor and emcee
  • Title badge sponsorship
  • Ragan and PR Daily award sponsorship

Ragan events are educational, inspirational and fun!
Our sponsors are an important part of the success of every event.

For more information on opportunities available at this specific event, reach out to sponsorship@ragan.com.

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