The 3 AI Approaches Every Communicator Must Tackle for 2026
- Internal Communications
- Employee Communications
- Executive Communications
- HR Communications
- Corporate Culture
- Strategic Communications
- Employee Engagement
- Human Resources
- Global Communications
AI is changing how organizations engage employees. Communicators need to lead the charge, not catch up.
Join us on Nov. 10 for this FREE webinar when Lara Dobson and Frank Wolf of Staffbase cut through the hype to reveal the three most critical AI approaches for communicators in 2026. They’ll explore how to use AI to boost your own productivity, why controlling narratives (not just stories) is the key to impact and how to partner with IT and HR to shape employee-centric AI and EX projects from the ground up.
Whether you’re just getting started or already experimenting, you’ll leave with a clearer roadmap — and a lot more confidence. You’ll learn:
- How to use AI tools to improve both personal workflows and team-wide communication impact.
- Why narrative-building, not storytelling, is the new strategic advantage in the AI era.
- How to influence AI governance and infrastructure projects to ensure employee experience stays at the center.
- How to align communication with long-term transformation goals and outcomes.
- And much more.
BONUS TAKEAWAYS:
- Template: Narrative-Driven Communication Strategy Worksheet
Ragan’s Communications Week celebrates and accelerates the role of the communicator in organizations through educational, networking and inspirational events.
Top reasons to attend this webinar
- It’s FREE.
- You’ll receive all the slides and handouts.
- You’ll get access for you and your entire team to watch.
- You’ll have access to the recording for 12 months.
PRESENTERS
Vice President, Product Marketing —Staffbase Lara Dobson is Staffbase’s VP Product Marketing & GTM Enablement. Her areas of expertise are market research, trend identification, competitive analysis and messaging strategy. She works with our team using her enthusiasm for research, writing and design to make the way we explain Staffbase tangible and relatable for internal communications teams. Co-Founder and CSO—Staffbase Frank Wolf is the Co-founder of Staffbase, a leading employee and corporate communications platform. As Chief Strategy Officer, he focuses on future trends in communication, helping organizations harness the power of narratives to build authentic connections. Wolf is the author of two books, with his latest, "The Narrative Age," offering insights into strategic storytelling and narrative creation.
ABOUT Staffbase:
Staffbase is the first AI-native employee experience platform, revolutionizing employee intranets and employee communication by unleashing the power of agentic AI. With more than 2,000 customers, Staffbase helps organizations such as Adidas, Alaska Airlines, DHL, MAN Truck & Bus and Whataburger to inspire their people to achieve great things together.
Staffbase connects companies with their employees through a branded employee app, intranet, email, SMS, digital signage and Microsoft 365 integrations, all of which can be managed through a single platform and powered by an end-to-end AI foundation. Staffbase was named a leader in the 2024 Gartner® Magic Quadrant™ for Intranet Packaged Solutions.
Staffbase is headquartered in Chemnitz, Germany and New York City. Please visit staffbase.com for more information.
WHO SHOULD ATTEND?
You should attend this FREE webinar if you spend at least a quarter of your time in any of these areas:
Internal Communications • Employee Communications • Executive Communications • HR Communications • Corporate Culture • Strategic Communications • Employee Engagement • Human Resources • Global Communications
[email protected] or by calling 800-878-5331.
