Stumped for new content ideas? 5 tips

Content curation isn’t just a way to share information with your community. It can also be a good source of ideas for original content.

Ragan Insider Premium Content
Ragan Insider Content

We discussed the curation tools available, what we liked and didn’t like, and successful ways to organize relevant information to keep our respective communities engaged.

I asked him what was the key to curation and he said: “Learn how to be an intellectual thief.”

He explained that content curation is not only about discovering the most important and relevant information to share. It’s also about searching for clues within a story to expound the discussion, or carry the conversation in a different direction by creating original content.

Below are five content curation tips to help you become an intellectual thief. By “thief,” I don’t mean you should steal content or copy other people’s work without proper attribution or linking to the source. Always remember to do that!

1. Read the comment sections of posts and articles.

Dive deep into the fertile ground of blog post and article comment sections. You’ll find a treasure trove of expert insights and opinions, often with new or opposing viewpoints.

This is a great way to learn new perspectives, identify industry experts to interview (or ask to guest blog), and think creatively about developing new content.

2. Research content in industries other than yours.

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.