Do you feel like everybody has social media figured out while you struggle to catch up?
Rest assured: It looks like you’re in the majority.
A Ragan/NASDAQ OMX Corporate Solutions survey shows that few social media whiz-kids regard themselves as experts, and most in the field are still figuring it out.
Just 13 percent of communicators said their organization was “an advanced, well-run machine,” while nearly two-thirds said they have more to learn and accomplish.
More than half (64 percent) said they use social media regularly, but have more to learn and accomplish. Another 23 percent called themselves “newbies.”
“We’re not even at the beginner stage,” a participant confessed.