Survey: Communicators strapped for time, struggle for bigger budgets
A new report reveals the industry is still fighting for more staff and money, and the lack of those resources hinders their ability to measure what matters.
Do you feel that you just can’t get it all done? That you’re churning out emails and content without knowing whether it’s making a difference? Wouldn’t you kill for a little help?
You’re not alone.
Most communicators say understaffing and the inability to complete all their work are their biggest challenges, according to a new report from PoliteMail Software, “2016-2017 Internal Communications Survey Results.” The report is based on a survey of more than 500 communicators.
Securing a higher budget also remains a challenge. Just 14 percent of survey takers secured an increase for 2017.
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