The 6 dirtiest jobs in digital marketing

Did your job make the list? If so, you may want to cover yourself in shark repellent.

Ragan Insider Premium Content
Ragan Insider Content

I’ve watched Mike Rowe, host of Discovery Channel’s “Dirty Jobs,” tackle smelly, dangerous, and downright strange jobs. I don’t believe Mike ever took a job in digital marketing, which can be as confounding as being a shark repellent tester (season 3, Shark Week special). To illustrate, I’ve compiled a list of the dirtiest jobs in digital marketing.

Before we dive in, it would help to add background. While marketing can be seen as a “dark arts” career, digital marketing has both a halo (compared to traditional marketing, due to digital’s measurability) and a black mark (questionable tactics in a nearly standards-free industry). In an earlier article, “5 marketing jobs that will be dead in 5 years,” I discuss the speed with which digital careers change.

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.