One blogger exposes an international PR firm’s whoring and lying … or did he? Plus, how to kill your podcast
A former PRWeek reporter turned Gawker blogger exposed public relations firm Edelman as a gaggle of crooks and liars who instruct clients to “stand up there and lie.” Problem is, the firm’s CEO Richard Edelman strongly denies the charge.
Even though the firm’s already been busted for lying—ahem, “Walmarting across America” anyone?—I’m inclined to side with this CEO this time, and it has nothing to do with his stature in the industry. Rather, it’s because of the “anything goes” nature of the blogosphere.