College students and an irony-challenged writer contend blogs are so 2004. What does this mean for (the future of) your blog?
This week I heard a communicator from an engineering company ask (in so many words), “Are blogs going extinct?”
His company hosted some college interns this summer and they said blogs, especially corporate ones, are, like, super lame. The kids are more interested in Facebook.
So are blogs truly on the way out? Good timing for that question. A Wired magazine story this month said blogs are so 2004.
“The blogosphere, once a freshwater oasis of folksy self-expression and clever thought, has been flooded by a tsunami of paid bilge,” Paul Boutin wrote for Wired. “Cut-rate journalists and underground marketing campaigns now drown out the authentic voices of amateur wordsmiths.”
Basically, bloggin’ ain’t what it used to be.
Boutin says the problem is that personal bloggers are no longer heard above the din of professional blog sites like The Huffington Post and Gawker.