The perfect Facebook post: A blueprint
The perfect Facebook post is an elusive beast that is spotted frequently in the wild. Thankfully, it can be reproduced in captivity. Learn how.
Writing the perfect post is important for any Facebook page administrator, regardless of industry, business, or brand. Not only are Facebook posts a crucial part of a Facebook page, but also they are what a page’s followers (and their friends) see in the News Feed are key to enticing (and maintaining) engagement. When it comes to writing the perfect Facebook post, it can seem like part skill, part rocket science, and part random luck. Ever tried a post or photo that’s purely experimental and had engagement shoot through the roof? We certainly have (psst—people love cats. Period. End of story.) If you manage a Facebook page (or several), experimentation is fun—but you need a more consistent content strategy. The perfect Facebook post includes a number of elements, including:
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