Video: How to create terrible content

First, start by typing everything in Comic Sans. Second, retweet all of your Foursquare check-ins. Last, write a 3,000-word document that’s all about you—with no pictures.

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All the advice about how to create good content is almost always useless. That’s because creating good content requires a lifetime of training.

The secret to creating great content is to simply do it over and over again until you get better at it. And once you’re better at it, keep going to get even better.

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