Why content strategy and measurement are a match made in heaven

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Some things in life just go together.

Peanut butter and jelly, chilly weather and warm socks and—if you’re a communicator—content and measurement.

You need a solid content strategy to attract and engage audiences—but without a measurement plan in place, how will you know what’s working?

You’ll get expert insights on both these topics by watching the Content Strategy On-Demand Virtual Summit and the Measurement Demystified On-Demand Virtual Summit.

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