Inside the winning campaigns of the PR Daily's Digital PR and Social Media Awards
The winners of the first-ever PR Daily Digital PR and Social Media Awards are diverse—they include a couple of nonprofits, one of the world’s largest automakers, several PR firms, a casino, an airline, and a bitchin’ kitchen.
Despite their differences, all of the winners share a common trait: They were bold.
Whether it was a tech company’s bold attempt to hijack its competitor’s conference or a nonprofit communicator’s bold reporting trip to the Horn of Africa, the winners reveal a courageous streak among PR and marketing people in the digital age—it’s a brave new world, and they’re not afraid to dive in.
PR Daily’s 2012 Digital PR and Social Media Awards were presented by Synaptic Digital. Learn more about Synaptic Digital here (pdf).
Thanks to everyone who took part in the awards—and thanks for being part of the PR Daily community. Now sit back and learn why these winners finished at the head of a tight pack.