10 tools to help marketers write outstanding headlines

Want to make your content more enticing to readers? If you have trouble coming up with titles that grab attention, check out these resources.

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Headlines are the first—and often only—factor your audience will use to decide whether they want to click on and read your content.

Arguably, that makes them the most critical part of your content to carefully consider and craft.

When I’m stumped for a good headline, I use the following 10 tools to find the right eye-catching phrase. I hope they help you take your headlines to higher levels as well.

Related: Tricks to Help You Spell Unfamiliar Words (Infographic)

1. Optimizely

Used by Microsoft, NBC Universal and other big players, Optimizely helps take headline optimization beyond A / B testing.

You can use the tool to conduct multivariate analysis of the combined effects of various headlines and images. Alternatively, you can also use it to specialize your headline for a specific goal, such as higher click-through rates, conversions, social media shares or engagement.

2. Inbound Now’s Headline Generator

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