Glean the lessons learned after Facebook communicators transformed two annual in-person summits into outstanding digital offerings that drove connection and trust.
See how companies are making a splash with this new ephemeral content feature on the loved (and loathed) “bird app.”
Check out how organizations across industries are reaching members of their workforce with information, leadership connections and more—all without a big budget.
Follow this guidance to make your profile shine amid a sea of bland content.
Newsjacking is a powerful technique, but in these turbulent times, an ill-conceived comment can do a lot of damage. Consider this guide.
Consumers say that brand managers who don’t address online vitriol are leaving the door open for criticism—which reflects poorly on the company’s leaders.
And communicators are doing a lot more of it, too.
With audiences looking for authoritative information and updates, brand managers sould invest in digital media—but stay prepared to change with the latest new trend.
With the Facebook-owned platform copying the format from the upstart video-sharing app, here’s how brands should think about the difference between the two products.
The career trajectory of the social media manager—their top challenges, desires and interests—are all explored in this new report from the Institute for Public Relations, Ragan Communications and the University of Florida.
Dramatically increased interaction on real-time connectivity platforms lets communicators collect vital data on the workforce’s state of mind.
The electric car company may have closed its press shop, but the communications function remains vital.
Experts from Facebook reveal mission-critical messaging tactics that will help communicators excel in today’s turbulent environment.
Experts from Facebook offer a masterclass on live video, virtual presentations and keeping remote employees feeling inspired.
There’s a place in your content mix for long-form pieces and deep dives, but brevity is what will hook new audiences.
