PR

Jon Minnick

Advice from Walgreens’ Fraser Engerman: Practice your elevator speech

We caught up with Fraser Engerman of Walgreens to get his advice for communicators.

Ragan Staff

AI, predictive text and other emerging tech trends to watch.

Ragan Staff

Try pitching these stories.

Ragan Staff

Accesswire’s new whitepaper will guide you to creating and sending better pitches.

Allison Carter

Celebrating the annual prank holiday the wrong way can have big consequences.

Ashley Willis

One agency weighs joining the trend that has been popping up as companies try to hold onto their top talent.

Rachel Chittick

Though many digital tools are still being developed and refined, the potential exists for AI to turn PR on its head.

Emma Atkinson

From equipment recalls to an unfavorable product placement, research shows people think highly of the at-home exercise equipment brand.

Tom Corfman

‘No comment’ is no strategy. Figure out what they need to know, then add what you want them to know

Bob Brody

Consider these common missteps that editors cite as why they can’t run a guest piece, even when they would like to do so.

Ragan Insider | Ted Kitterman

Brand managers hope to show their gratitude for service members with giveaways and freebies.

Ragan Insider | Ted Kitterman

Here’s how one PR pro is thinking about her health care industry partners in pushing her agency staff to get the jab.