Fostering relationships of trust with journalists can go a long way in securing media coverage for your organization or client. Drop these missteps, which can quickly kill your efforts.
November highlights a day to celebrate those contributing to positive causes, so we’re featuring philanthropy-related positions, plus a roundup of other job openings.
Gathering data is fine, but deriving salient insights requires more than counting raw numbers. Consider these pressing realities and emerging approaches as you steam into the new year.
The waning months of 2018 are not a winding down but a signal to recalibrate as the calendar page turns. Here’s guidance from industry voices about preparing for new opportunities.
The icon of Marvel Comics and the co-creator of popular characters such as Iron Man, Spider-Man and Daredevil has died at age 95. Here’s what writers can derive from his legacy.
Email continues to be effective for earning engagement and conversions, but your approach must stay fresh if you want to succeed. These data can help when updating your plan.
Some of these gauges, such as formulating article quality scores, require a bit of hard work, but at least you’ll garner viable data so your subsequent work will show significant ROI.
Whether you work at an agency or in-house, keeping up with daily, weekly and quarterly demands can seem overwhelming. Fortunately, there’s help.
Which U.S. cities are most likely to have you quaking in your boots? Find out, and then check out our roundup of current job openings.
The poll of hundreds of U.S. adults finds that younger consumers want bolder stances on social issues, but companies risk alienating half their customer base by taking a public position.
A reporter reveals lessons from a quarter-century of pitching colorful features to demanding editors—takeaways that can help PR pros break through and land stories in print.
It’s not all about you, communicators. Boost your media relations savvy—and success—by avoiding these all-too-common pitfalls.
Even amid today’s turbulent, rapid pace of change, these PR essentials remain unchanged.
These communicators can make your skin crawl with the horrors they promise to deliver. Here are several types—along with how to overcome them.
Major League Baseball’s 2018 World Series is over, but you could still work for MLB Advanced Media if you land one of this week’s featured positions.
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