Roula Amire
Take our survey on COVID-19’s impact on communications
Tell us how you’re reaching remote employees, if your value has increased internally, and what departments you’re working with in this short survey.
Internal Communications
Beki Winchel
Google lifts COVID-19 ad ban, Cannes Lions 2020 canceled, and Boeing asks for voluntary layoffs
Also: How consumers’ behavior has changed during the pandemic, Marvel offers free comic book stories, ways to cater to e-commerce shoppers, and more.
Andrea Lekushoff
10 tips for helpful, comforting COVID-19 communications
How you engage your employees during this crisis could set the stage for your relationship with these key stakeholders for years, and control how quickly your organization can bounce back.
Ted Kitterman
What PR pros are sharing with stakeholders during COVID-19
How often do employees want to hear about health care messages, business continuity updates, and other missives? Here’s what makes some communicators hopeful.
Beki Winchel
Target, others to close for Easter Sunday, Home Depot stops selling N95 masks, and AdCouncil’s #AloneTogether PSAs
Also: FTC issues a scam Bingo game, marketers say data analysis is needed—not more numbers, Lowe’s shares quarantine-friendly activities, and more.
Diane Strohfus
How HR should take the lead on COVID-19 communications
Employees want to know about new work-from-home policies, efforts to keep workplaces safe and how the business is faring during these difficult times.
Eileen Ryan
Photography’s power in the time of ‘social distancing’
A great photo can help to create the feeling of community that is missing when people can’t gather together in-person.
Ted Kitterman
Engaging employees during extraordinary times
Learn how to preserve your workplace culture, keep stakeholders engaged in a time of crisis and craft messaging that inspires trust in leadership, all of which will make the difference in the months ahead.
Rick Beller
How offering historical context helps in a crisis
Your crisis communications should be able to lean on your past record. Here are some ways to tell that story to help bolster your reputation and build trust.
Michelle Ubben
5-item checklist to communicate with employees around coronavirus
How to make sure your team stays productive and engaged while working from home during this uncertain time.
Chloe Blair
Tips for staying connected and motivated while working from home
Whether you are just starting your journey as a remote worker or have been logging in form home for years, this is a good time to check in on your work habits.
Beki Winchel
Instacart, Amazon employees strike over COVID-19, Macy’s furloughs employees, and Google thanks health care workers in video
Also: Brand managers join the COVID-19 conversation with ‘social distancing’ messages, Girl Scouts moves cookie sales online, PR pros advise skipping on April Fools’ Day, and more.
Jason Meyer
3 strategies for becoming an employer of choice in these uncertain times
Despite the disruption of the coronavirus, employers must take care to show internal investment and strive to become highly reputable to attract top talent.
Roula Amire
Coronavirus Q&A email inbox soars in popularity among employees
A look at how real-time analytics from a dedicated email inbox about coronavirus helps guide communications outreach at Cognizant.
Helen Deverell
5 techniques for uncovering terrific employee stories
Prepare questions, but stay curious and divert from your planned path. Ask about experiences. And always include the ‘why.’
