In addition to offering my own insights, I’ve asked others to spotlight the trends that every employee communicator should watch for as 2014 approaches:
To read some of the tech trades, you would think that BYOD (Bring Your Own Device) was an IT initiative designed to protect the integrity of company data on employees’ personal mobile devices. The truth is, BYOD is a grass-roots movement that is happening in your organization whether you like it or not.
Employees are using their personal devices for work simply because they’re better than the devices distributed by the company (if, that is, they were among the employees who actually got company phones) and they’re able to use those meatier features to improve their efficiency.
Regardless of the motivation, however, there are opportunities to reach employees who were relegated to the have-not class when companies abandoned print for the cheaper (but not necessarily more strategic) intranet.