I still say the network’s numbers are a little inflated (I think most people would agree), but Google+ remains a solid niche network for the right industries and audiences. And now with Google+ communities, you have another tool to consider and add to your marketing arsenal.
From a professional development perspective, what Google+ communities should you join and follow? It’s a little tough to find them now, but Google+ gives you a few ways to discover them.
First, look at the “Discover communities” section below the list of communities you’re a part of.
Of course, you’ll likely be invited to participate in a number of communities if you’re a semi-active Google+ user.
Second, the search function is an easy way to search for a specific community.
If you still come up dry, here are 14 Google+ communities for PR counselors and marketers that I’ve found helpful or, at the very least, interesting and engaging. These are all communities my friends, colleagues and blog readers have recommended to me.