14 PR predictions for 2008 Find out if social media will dominate PR this year, and how your job—and the media’s—will change in the new year. By Christine KentJan. 1, 2008 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.