17 digital marketing tasks you can do over the holidays

Even if your boss or client is out of the office, these items can be checked off your list to make next year more efficient.

Ragan Insider Content

It’s the end of the year and your clients are hard to get hold of.

They’re off on vacation, skiing in Colorado or hiding in their office catching up on “Game of Thrones.” The bottom line: You won’t be talking to them until next year.

How do you market for your client—and prove you did things with their marketing money—if you can’t talk to them for the next five weeks?

Hopefully you have a holiday marketing plan in place that you can execute, but if not, there is still much you can do to help digital campaigns and online presences.

Here are 17 tasks you can do in December without client interaction:

1. Reclaim broken links. Fix “404” pages with Moz Open Site Explorer.

Enter your URL then select “Top Pages” from the left sidebar and “4xx” from the drop-down menu. If you find any, set up a redirect for the lost links.

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.