3 PR crises and how they were handled
Don’t leave handling a crisis to chance—use these 13 tips to your advantage and get prepared.
“Crisis” is a jarring word. It calls to mind messes like the Gulf oil spill or NASA’s Challenger disaster. PR professionals must act quickly when one hits.
Download our free guide, “13 tips for preparing for a crisis” to have a checklist handy when a disaster of any severity strikes.
Take a look at one company who used tip #6 to its advantage:
Blue Bell recalls all products
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