3 steps to onboard and retain culture champions
Looking for ways to counter The Great Quit? Here’s how to attract and engage employees who will stay—by creating, communicating and cascading a powerful culture.
More than 4.4 million Americans quit in September, and government data shows record numbers still climbing.
So how do you attract, engage and retain talent who believe in your mission and will stay for the long haul? You create an engaging culture, says Ragan Consulting Group consultant Kristin Graham.
A former culture exec at Amazon, she shared how it’s done in Tuesday’s Communications Week webinar, “Engaging Hearts & Minds Through Strategic Onboarding.”
Here are her top takeaways:
1. Treat culture like a strategy—not a tactic.
“Culture is the welcome mat to your organization for new hires,” Graham says. “Culture must now be a living, breathing organism—not some poster in the company kitchen. It’s the sum of the promises a company makes and keeps.”
Sounds good in theory, but how do you actually create a living, breathing culture for new hires and long-term employees? Graham says it comes down to aligning the “3 E’s of Culture”:
2. Embrace the role of “embedded journalist.”
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