PR is all about making your mark.
For job-seeking communicators, the latest interviewing trend embodies that mentality—and aims to leave a lasting impression on interviewers.
From digitized portfolios and USB drives to personalized pens and custom artwork, creative communications pros are pulling out all the stops in order to land their next position.
An article from recruiters at Paladin says a growing number of job seekers are using “leave-behinds” to edge out their competition and leave a memorable post-interview impression on hiring managers.
If you’re a designer with an eye for graphics and color, or if you’re a copy whiz who wants to showcase your writing, Paladin says leave-behinds are a great tactic to employ.
Before you create your next work of interview art, consider these takeaways:
Put your skills on display.
Leave-behinds are about who you are and what you can bring to a business. Don’t take your skills out of context; make sure your offering accurately reflects your skillset.