It’s no secret who—or what—dominates the internet: pets.
If you scroll through most social media feeds, you’re bound to find cute pictures of cats, dogs, bunnies, you name it. Not only do people love seeing other people’s pets, they love sharing photos of their own animals.
According to a Mars Petcare survey, 65 percent of pet owners post about their animals on social media an average of twice a week. One in six also said they’ve created a social media account for their pets, and 30 percent of pet owners follow pet celebrities on social platforms.
Pets have become powerful players in the social media influencer game. The most famous pets on the internet have helped their owners ink deals with large organizations and made them a lot of money.
A post shared by jiffpom 🐻 (@jiffpom) on
A post shared by Lil BUB (@iamlilbub) on
A post shared by Doug The Pug (@itsdougthepug) on
Of course, these are just a few of the most famous pets on social media. Many more animals have become internet celebrities.
Yes, you heard that correctly.
The organization is looking for a coach to train pets and pet owners to become famous on social media.
Petlandia describes the role:
The successful candidate should be able to demonstrate a passion for pets, including knowledge of online celebrity pets, combined with cutting-edge expertise in social media and an understanding of the commercial opportunities that it offers.
The role requires providing training for pet owners, including boot camps and online webinars. Interested candidates will also be in charge of posting online content.
Not the job for you? See what else we have in our weekly professional pickings:
If you have a position you’d like to see highlighted in PR Daily’s weekly jobs post, please email me a link to the listing.