Recruiting for a communications job requires different tactics than recruiting plumbers. Communications specialists should embrace new media such as e-books, social media and virtual conferences.
If you want your next communications expert to be well-versed in new media, know the features of a good communications recruitment site:
1. A feed of the latest job postings
The ticker on the right side of Facebook’s homepage has accustomed us to know immediately what’s going on with friends. Job seekers feel a similar urgency; they want to know what you posted on your recruitment site within the last day, or hour. A job postings feed offers that information in seconds.
Although it’s also good to give people the option to subscribe to an e-mail newsletter, job seekers aim to keep their searches as efficient as possible. That usually doesn’t involve combing a crowded inbox for new noteworthy positions.
2. Straightforward online applications