An internal communications calendar can be an extremely powerful tool for improving the quality, efficiency and consistency of communications—if you know how to use it right.
However, if you create it half-heartedly or a rarely open a file, you’re no better off than you were when you started.
An internal communications calendar should be a collaborative effort that includes communications from every department, location and segment of the business. It should be divided by channel, due dates, deliverables and responsible parties–and frequently updated. Once you have the initial framework, learning how to use an internal communications calendar couldn’t be easier.
Here are four basic steps for how to use and make the most of your communications calendar: