Creating interesting, original visuals has become an important skill for PR people.
Google is cracking down on duplicate content, and that includes images. There are many ways to make an image unique; it does not have to be one you took yourself. Editing stock photos can do the trick.
As technology develops it becomes easier to do this without the sometimes-pricey services of graphic designers or the hit-and-miss route of hiring someone on sites like Fiverr. You can create incredible visuals on your phone.
Here are some great apps for doing just that:
Photo Editor (iPhone)
With this amazing all-in-one app you can enhance photos, apply effects, add stickers, paint and draw, remove blemishes, whiten smiles and much more.
Choose from around a dozen photo filters and frames or a handful of stickers/stamps to add to your photo. You can also edit your photo with classic functions such as rotation, reflection, cropping, light filter adjustments, color filter adjustments, sharpness, and blurring. You might also select from a handful of typefaces (including a meme style font) for adding text to your photo.