5 C’s for successful culture in a distributed workforce

As leaders think about the future of work and the hybrid workplace, here are the essential elements that must be present for workers to feel a sense of purpose and belonging.

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As leadership coaches, we have found that the dual pressures of performing and leading in the virtual work environment require gentle reminders for what we need to motivate and inspire each other and our teams. So, to make it easier for busy execs, we designed a checklist for success based on the Five C’s:

We developed this checklist during the early stages of quarantine. This was based upon our clients sharing both their wins and missteps as the whole world left the office and started to work from home. As a result, the Five C’s became an easy-to-remember framework that leaders could use to build stronger, more effective corporate cultures in a time of great uncertainty.

When you assess what your organization and your teams need most during this time, much of it falls into one or more of these five areas:


After 13+ months of working remotely, camaraderie and a feeling of connectedness are imperatives. The detrimental effects of working alone include the sense of not belonging, the sense of not having a voice at the table, and a failure to resolve conflict with colleagues as quickly as we could in person.

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