5 PR lessons from Katy Perry songs

You don’t think the pop star behind “Firework” and “I Kissed a Girl” can teach you anything about public relations? Think again.

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I’ve written a lot of crazy comparisons over the years:

I’m now taking that to a new level. Not just because I have another crazy comparison, but because I’m publicly revealing one of my biggest celebrity crushes: Katy Perry.

Don’t worry. My wife knows all about it.

I’ve been a big fan of Perry for a while, and not just because of the crush. (What guy doesn’t have a crush on KP?) I legitimately like her music. (My taste is eclectic.) A comparison post with Perry isn’t a big stretch for me since my KP Spotify playlist is in heavy rotation during the workweek.

I give you five PR lessons embedded within her songs:

1. “Firework”

This song is all about letting your passion and talents shine through.

“You just gotta ignite the light and let it shine. Just own the night like the Fourth of July.”

Clients pay us to counsel them. They pay us for our ideas. The lesson here is to not be a wallflower in meetings. Share your ideas. Speak up—even when no one asks for your opinion. You never know what might happen.

2. “Teenage Dream”

“Let you put your hands on me in my skin-tight jeans, be your teenage dream tonight.”

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